[Skip to content]

UK Health Forum - Championing the prevention agenda
Search our Site

End the Charade

Authors/ source/ publisher
Obesity Policy Coalition
Date added to library 01 March 2016
Year published
A new Obesity Policy Coalition report calls for action to protect children from junk food marketing, as profit-hungry food advertisers exploit loopholes in self-regulatory codes. 
The report, End the Charade, highlights the failures of self-regulation by the food and advertising industries, exposing sneaky tactics that are resulting in children being bombarded with junk food advertising. 
The report reveals that the system has become even worse since an initial investigation by the OPC in 2012, despite widespread concern over soaring rates of overweight and obesity in Australia. 
Related documentFull Report